ICON, the Preferred NIL Collective of Illinois Athletics, Selects Basepath as Exclusive Membership Operations Provider

September 27, 2023

ICON for Illini provides NIL opportunities to Illinois student-athletes.

Urbana-Champaign, Illinois (September, 2023) – Basepath, the leading NIL operations software for collectives, universities, and student-athletes, has been selected as the exclusive membership operations provider for ICON for Illini, an organization dedicated to supporting student-athletes from the University of Illinois by creating meaningful NIL opportunities.

ICON for Illini is a new membership program that allows fans and donors at any level to directly impact all 500+ Illinois student-athletes through NIL support. This program creates partnerships between Fighting Illini student-athletes and fans, alumni, businesses, non-profits, and community organizations, with the primary goal of creating meaningful NIL opportunities.

After some early successes with major gift fundraising, ICON broadened their focus to pave a way for everyone to get involved with NIL. Fans can become a part of this new program with investments starting at $25/month, all the way up to $1,000/month. Each of the five (5) giving levels offers a specific set of benefits, both tangible and experiential, and those benefits increase in value and exclusivity as the level of investment increases. ICON for Illini is not only an important initiative for Illinois to stay at the forefront of NIL, but it is a meaningful way for a broader group of supporters to be more closely engaged with student-athletes and the athletic programs. 

Basepath’s technology simplifies the often complex and time-consuming processes associated with managing memberships within entities like ICON for Illini. From onboarding new members to tracking contributions and ensuring compliance, Basepath’s membership management software streamlines it all, freeing up valuable time and resources.

For organizations like ICON for Illini, Basepath’s membership management software has many advantages. It provides a centralized hub for managing members, making it easier than ever to maintain an organized and engaged community. Collectives can efficiently onboard new members, streamline communication, and monitor contributions—all within a user-friendly platform.

“Our Illini athletes deserve nothing but the best, and our partnership with Basepath exemplifies our commitment to providing the most robust NIL opportunities to them.,” said ICON for Illini President and CEO Kathleen Knight. “By harnessing Basepath’s technology, we are able to bring new and exciting opportunities to our student-athletes and broaden the community of generous supporters of these NIL efforts.”

ICON for Illini’s success lies in its ability to mobilize the Illini family and provide unwavering support to student-athletes. Basepath’s membership management software equips ICON for Illini with the tools to achieve this mission effectively, making it a pivotal partner in the collective’s journey to empower Illinois’ rising stars.

Basepath Co-Founder and CEO, Thomas Thomas Jr., expressed enthusiasm for the partnership, stating, “we are thrilled to team up with ICON in supporting their mission to bring meaningful value to their student-athletes. With our platform’s integrated solutions, both ICON for Illini and their student-athletes will be able to leverage the best practices that we’ve gathered across the network of our dozens of customers and users.”

As ICON and Basepath join forces, they set the stage for expanded NIL opportunities. This partnership underscores the mutual commitment to propelling student-athletes toward success in the NIL era, solidifying their legacy both as athletes and as individuals who make a meaningful impact.

About ICON for Illini 

ICON for Illini is committed to amplifying the impact of University of Illinois student-athletes. By securing opportunities and fostering strategic NIL partnerships through community service initiatives, the collective empowers athletes to make a positive difference both on and off the field. With a dual focus on philanthropy and skill-building, ICON for Illini paves the way for athletes to emerge as community leaders and accomplished individuals long after their time at the University of Illinois. For more information, visit https://www.ICONforillini.com/

About Basepath

Basepath is the leading provider of NIL operations software for collectives, universities, agents and student-athletes. On the mobile app, Basepath Wallet helps athletes manage their NIL finances, employment income, and university grants. Collectives supported by Basepath include University of Louisville 502Circle Collective and Foundation, University of Minnesota Collective Dinkytown, Florida State University Rising Spear Collective and Iowa State We Will Collective. For more information about Basepath, visit www.basepath.com or its social media pages on Instagram, LinkedIn, Twitter and Facebook.

Media Contact

Zoe Haugen

Basepath Director of Marketing